ChiTennis Pro — Shopify Landing Page Design

ChiTennis Pro — Shopify Landing Page Design for a Local Tennis Business
Overview
ChiTennis Pro is a Shopify landing page concept for a Chicago-based tennis lesson service. The goal was to create a clean, user-friendly storefront where visitors can explore coaching options, learn about the team, and book lessons online.
Challenge
Design a Shopify page that combines service booking with e-commerce flow, while reflecting the approachable, energetic vibe of a local tennis brand.
Solution
I designed a mobile-first layout with fresh green and blue accents, using Shopify's flexible components to showcase coach bios, features, and pricing. The design focuses on clarity, trust-building, and streamlined navigation.
My Role
UI Designer — Shopify layout design, visual styling, responsive customization
Tools Used
- Figma
- Illustrator
- Shopify
Key Features
- Coach bios in a friendly "Meet the Team" section
- Icon-led feature highlights
- Clear, scannable pricing plans as product cards
- Optimized mobile experience with strong CTAs
Design Process
I analyzed service-focused Shopify stores, then wireframed a layout tailored for both conversion and storytelling. Design elements support trust and usability, with Shopify's sections repurposed for lesson-based services.
Outcome
ChiTennis Pro delivers a sleek, conversion-ready Shopify page that supports bookings and scales with business growth—whether for in-person lessons or future product sales.
